Products with recurring user interactions


Payments Type

  • Recurring payments - Fixed payments of the same amount for each period of service
  • Usage-based payments - payments for the amount of service used, based on some unit of measure
  • One-time payments - Usually fees for setup but also for temporary upgrade to service or one-time (in-app) purchases

Business model

  • Paid consumer products (aka. B2C) - Subscription business modelSubscription business model
    Subscription business models are based on the idea of selling a product or service to receive monthly or yearly recurring subscription revenue. They focus on customer retention over customer acquis...
  • Business-to-business services (B2B)
  • Ad-supported media and apps
  • Consumer feed subscriptions
  • Freemium business models
  • In-app purchase models